SNS & Romantic Attraction

The effect of information provided in a social network profile on romantic attraction

Student - Jenna Parsons

Supervisors - Andrew Power and Grainne Kirwan

Information displayed on an individualís Facebook profile is easily accessible to other Facebook users. This information can then be used to make a judgment about the type of person the user is. The aim of this study is to explore the effect information provided on a social network profile has on making judgments about a profile owner.

College students will take part in a factorial experiment to examine the relationship between the information provided on a Facebook profile and the participantís ratings on a romantic attraction scale. A combination of qualitative and quantitative research methods will be employed in order to ensure a richness and depth of data.

Jenna Parsons completed the research in 2013 and was awarded an MSc by research in 2014. Further information about this research project is available from or